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Episode
157
Interview
Web News

Grow Your Brand as a Developer w/ Dylan Redekop

Recorded:
July 27, 2021
Released:
August 18, 2021
Episode Number:
157

In this episode Matt and Mike sit down with Dylan Redekop to discuss all things creators, marketing, and branding. Many people and businesses these days rely on Twitter, Facebook, and other social media platforms to bring their message and products to prospective clients. Even if you're not into becoming an influencer, many individuals use social media to find job opportunities and connect with their professional community. Social media, however, is not easy to grow on and that's where Dylan can help!

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Show Notes

What is HTML All The Things

HTML All The Things is a web development podcast and discord community which was started by Matt and Mike, developers based in Ontario, Canada.

The podcast speaks to web development topics as well as running a small business, self-employment and time management. You can join them for both their successes and their struggles as they try to manage expanding their Web Development business without stretching themselves too thin.

What's This One About?

In this episode Matt and Mike sit down with Dylan Redekop to discuss all things creators, marketing, and branding. Many people and businesses these days rely on Twitter, Facebook, and other social media platforms to bring their message and products to prospective clients. Even if you're not into becoming an influencer, many individuals use social media to find job opportunities and connect with their professional community. Social media, however, is not easy to grow on and that's where Dylan can help!

Guest Introduction

Dylan is a growth marketer who tweets daily tips on branding and marketing for creators. His newsletter, growth currency, provides HIGH VALUE links to tools, courses, tips and resources to help you grow as a creator.

Dylan's Twitter
Growth Currency Newsletter
How To Start, Optimize & Grow Your Newsletter For FREE

Show Notes

3:55 - The advantages of establishing your ‘brand’
13:00 - How to get past the ‘self-promotion just feels weird’ mental barrier?
20:00 - Social media is big and scary when first starting out. What advice do you have for someone stepping into the game for the first time?
27:20 - What’s next after establishing yourself on social media?

Key Takeaways

  • Have self-belief, be genuine and get out of your own head
  • 80/20 rule for interesting content vs self promotion
  • Find your community first, see where they are it and start to integrate yourself into it
  • You don't need a ton of different types of content to succeed. Keep it simple.

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